These days, a university degree and years of experience do not necessary mean a good job like they used to, and competition is fierce for the few available openings.
Coping with this New Normal, job seekers are reaching into unconventional and creative avenues to gain a competitive edge in the job jungle. And social media are increasingly becoming the new job fair for people to network, get new job leads or to promote and showcase resumes.
Indeed, Linkedin is the new hangout for corporate as well as agency headhunters, and many corporations have Twitter accounts and Facebook pages. The infographic below, based on a recent survey by Jobvite finds some interesting statistics regarding using social media for job search. For example,
- 1 in 6 workers use social media to get hirid
- Almost 90% of job seekers have a profile on a social media site
- 54% of all job hunters use Facebook, Twitter or Linkedin to find jobs
- 50% of job seekers used Facebook, 25% used Twitter, and 36% used Linkedin to look for a job in the last 12 months
- 18.4 million Americans say Facebook got them their current jobs. The numbers for Twitter and Linked in are 10.2 million and 8 million respectively
Of course, this does not mean social media will completely replace the good old want-ad (virtual pr paper) searching and applying, but rather as something to add to the job searching tool bag. Even for the gainfully employed, social media provides an open and easy way to network, being sociably cool and keep you updated on the new technology and social trend.
So it is beneficial for anybody, regardless if you are looking for a job, to be on at least one of the major social media site (Facebook, Twitter, Linkedin). After all, social media mobilized Arab Spring, and in today’s modern world, one either embraces the new wave, or gets left behind.
Image: MBA Online
If your company is missing the cutting edge of sophisticated social business to attract top talent then perhaps you need to use the services of boutique social media recruiters. CNA Executive Search can help you find the talent you need via targeted recruitment engagement techniques. Give us a call on +44 121 702 1481 to find out more or email Gavin Chase, Social Media Headhunter at firstname.lastname@example.org.