Social Media, American Express Helping Holiday Shoppers Get Good Deals and helping small business too!


By Christina DesMaraisPCWorld    Nov 26, 2011 7:49 AM

This is great! Major credit card using social media to enhance their brand by promoting the independent retailers. You can’t fault the thought process and the irony is a major corporate pushing for the under dog, Beautiful.

Move over Black Friday, it’s Small Business Saturday, and American Express has a deal for you that you can use online social networks to help you get.

The credit card company is encouraging people to do their holiday shopping at small local businesses instead of big box retailers. It is giving its cardholders a $25 credit on their statements when they spend $25 or more at a local business Saturday.

To get the deal, you can sync your American Express card to your Facebook or Foursquare accounts. After inputting your name, email address and card number, Facebook will not only give you access to deals such as $2 back after spending $10 at Burger King, but also lets you add the $25 deal.

After doing so, you’ll get a message telling you that you will receive a $25 statement credit when you spend $25 or more at a small business on Nov. 26, 2011. Click the ‘Confirm’ button to register, and use your linked American Express Card to redeem the offer.

The Foursquare sync is especially cool since the app is all about making the most of local businesses.

In case you haven’t used it, Foursquare is a location-based mobile platform that lets people “check in” to local businesses using a smartphone and share their location with friends while collecting points and virtual badges.

When you sync your American Express card to the app Saturday, Foursquare will show you which local businesses are offering deals for Small Business Saturday and also make sure you get the $25 American Express credit when you use your card at one of them.

To use the Foursquare sync and get the $25 deal, just use the app tocheck in to a business, then tap the button that says load to card.” Shortly after you pay, you’ll receive notification that you just got at $25 American Express account credit, which will appear on your statement around five business days later.

This marks the second Small Business Saturday. Last year, 1.5 million people “liked” the event on Facebook. This year that number has climbed to more than 2.6 million.

If your business is missing the cutting edge of sophisticated social business then perhaps you need to use the services of niche social media recruiters. CNA Executive Search can help you find the talent you need via targeted recruitment methodologies. Give us a call on +44 121 702 1481 to find out more.

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About ChaseOneAssociates

The 'Betting' Headhunter | Social Media Headhunter The war for talent will get more intense as available human capital reduces over the next decade. The demand for consultancy orientated talent acquisition & recruitment services from experienced, proactive and knowlegeable recruitment search professionals and head hunters will intensify, specifically from those who offer niche offerings around specific markets. Are you seeking top permanent or interim performers in igaming, gambling, betting and casino or seeking social media specialists via proactive search methodologies: Chief Fraud & Risk Management Officer Head of Networks & Security IT Director, Online Gaming Global Trading Director Group HR Director Operations Director International Business Development Director Managing Director Marketing Director Senior HR Business Partner Chief Operating Officer Product Development Director eGaming Operations Manager Finance Director Social Media Marketing Manager Social Media Account Manager Digital Marketing Executive Director of Social Media Social Media Business Development Social Media & Community Manager In House Social Media Recruitment Manager VIP Development Director SEO Manager VP Customer Experience Operations Director, International Director of Regulatory Affairs Interim Mobile Application Manager CTO COO CFO CSO perhaps we should be speaking in order to ensure that your business has access to them. I do not work with job boards but am a proactive head hunter with 20 years experience recruiting in your market! Explore your next job or career challenge! Its all about your aspirations... Email: gavin.chase@cnaint.com Mob: 44(0)7838 206602 DDI: 44(0) 121 702 1481 Skype: the.betting.headhunter Speaker at The Fordyce Forum 2009, Las Vegas. Trained 20 years ago by James Caan of The Dragon's Den fame and Doug Bugie, current CEO of Antal
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